There are companies that are associated for a certain product or products. It is where they specialize or have made a name for themselves. But it should not limit them to explore other areas to excel at. In the case of Genius, they are trying to delve into the camcorder front by coming up with the Genius G Shot HD575T Camcorder.

The Genius G Shot HD575T Camcorder is a hybrid HD camcorder that comes with a 3 inch touchscreen display. It comes with a 5MP CMOS sensor that can shoot 1080p Full HD video as well as capture 16MP still images. It comes with a 5x optical zoom and 4x digital zoom. An easy to use menu makes it quite convenient to operate and use. The Genius G Shot HD575T Camcorder is now available and comes with a price tag of US$170.

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Transforming everyday videos into memorable movies can be a challenge, but the Olympus LS-20M Linear PCM recorder makes it easy to add creative flair to any recording with the introduction of high-definition video. Record a live recital, create home movies and upload amazing linear PCM audio and high-definition video with the new Olympus LS-20M. Incorporating technologies much like those that debuted in recent Olympus digital imaging products, the new LS-20M is the first Olympus recorder that captures and edits 1080p HD video while recording 24 bit/96 hHz Linear PCM stereo sound. Combined with four different optional Magic Movie special effects features, the LS-20M enables users to create home movies that look and sound like professional productions in a device that's so compact it fits in yourpocket.



"The potential number of uses for the Olympus LS-20M Linear PCM recorder are limitless," said Amy Leslie, product manager, Olympus Imaging America Inc. Anyone looking to capture and upload music performances, sporting events, weddings, meetings or just create their own fun videos, can use the LS-20M for their personal and professional audio and video needs.

Lights, Camera, Action The new Olympus LS-20M takes handheld recording to a new dimension with HD video. By combining Olympus superior audio capabilities, cutting-edge design and the outstanding optical performance expected from Olympus, this all-in-one handheld offers the versatility and practicality you need.

Olympus is creating more ways for consumers to share memories and express themselves through video. Users can capture full HD movies utilizing one of three video format settings up to 1080p for stunning HD video clarity. The camera lens and microphones are located on top of the unit – just point the device in the direction of the intended object and hit record. A crisp, 2.0-inch color LCD on the front of the device clearly displays the video as its being shot. Below the video LCD is a 1.46-inch LCD data screen that displays time, audio levels and battery life. Want to record a live recital that looks and sounds like a professional ballet? The LS-20M can do that, just point and record.

The HD video compression format makes it easy to upload videos to Facebook, YouTube, iTunes, Vimeo and other web-based content sharing sites, and the resolution offers remarkable detail on modern home theatre systems.

The camera features a 4.1mm (16:9 at 49mm, 4:3 at 59mm) autofocus lens and 4x digital zoom delivering premium video no matter where you are shooting. The Olympus LS-20M allows users to record in low light for more dramatic footage and also offers close-up video shooting. The combination of video and audio excellence has an infinite number of possibilities. Record a close-up of a hummingbird in HD video and set it to your own sound track of better-than-CD quality audio.

Studio-Grade Audio Olympus has been on the cutting edge of audio recording technology since inventing the microcassette format in 1969. The fourth in the series, the LS-20M lives up to the company's renowned history of Linear PCM recording capability, to capture the rich, dynamic sound quality of music performances; like a studio in your pocket. The device captures rich, dynamic sound with its two condenser mics, and the ability to record in Linear PCM (WAV files) and MP3 formats. Use internal or external microphones to record better-than-CD quality audio for movies that sound like they were made in a Hollywood studio.

The recording features don't stop at amazing sound quality. For your convenience, the Olympus LS-20M offers manual or auto-level recording. The “auto” level is perfect if you are recording from the crowd. Thanks to the manual level, musicians can capture optimal sound checks and live performances.

Certain settings, like crowded press conferences or a live show at a packed club can provide unwanted background noise that can later be incredibly frustrating. Thankfully, the Olympus LS-20M features a switchable low-cut filter that enables users to eliminate low-frequency sounds and unwanted background noises, like coughing. Collaborating musicians who want to monitor the recording progress onthe fly can do so with the built-in speaker.

The Olympus LS-20M voice-activation feature automatically starts a recording when a certain level of sound is reached. The self-timer feature starts the recording process after a predetermined amount of time; both are ideal for recording a performance or video without having to operate the recorder.

Movie Making Magic Specially designed to expand the potential of your creativity, the new, simple to operate, Magic Movie special effects technology turns scenes of everyday life into extraordinary images that are distinctive and compelling. Using technology from Olympus cameras, Magic Movie allows users to create exciting videos, then upload and share them with the world on YouTube or Facebook. Unleash your creative side by incorporating linear PCM audio with your own artistic expression.

The LS-20M Magic Movie special effects settings:
Rock -- create your own rock video! Step on stage with the classic Rock Magic Movie setting, featuring saturated black images and bright, bold background colors;
Sketch - the Sketch Magic Movie setting turns your video into a living and breathing pencil drawing, reminiscent of some popular 80's videos. Sketch adds an artistic feel and poetic flavor to your recordings; Pinhole --the Pinhole Magic Movie setting allows users to record video with soft, darkened outside edges - enhancing the subject in the center of the video. Pinhole is great for setting a mood to tie in with the melody or focus of your recorded sound;
Pop -- The Pop Magic Movie setting super-saturates colors to create a brighter, more vivid video recording. Turn your world into a work of pop art!

Powerful Punch in a Compact Package The Olympus LS-20M features a lightweight, durable, black body with silver function buttons in a slim, pocket-size device that fits in your palm. At just 5.3 inches long and 5.4 ounces, the LS-20M provides remarkable power in a convenient and portable size.

The attractive Olympus LS-20M is eye-catching and designed with ease-of-use in mind, with the control panel located just below the video and data LCDs. As the previous LS-series models, the record button lights up when activated and the thumb panel enables easy adjustments to settings while recording. A switch on the right side panel allows for easy transition from audio/video to audio-only recording.

Inputs at the base of the unit offer easy access to USB and HDMI connections. Plugging the device into a computer or tablet for fast video uploads couldn't be easier.

Accessories The Olympus LS-20M is packaged with everything needed to make HD movies straight out of the box. It's equipped with a 2GB SD card, one rechargeable Lithium ion battery, and a USB cable. The battery is easily charged by plugging in the LS-20M to a computer. For added memory, the LS-20M can handle SDHC cards up to 32GB for long hours of movie making.

An optional RS-30W Wireless Remote empowers users to start and stop the recording of the Olympus LS-20M without touching the unit. This is ideal for live performances, as the device can be placed in anoptimal recording position and activated at a distance.

Pricing and Availability The Olympus LS-20M provides excellent audio and HD video recording of premium movies at a highly competitive price: estimated street price of $299.99 (U.S.). It will be available in June 2011.

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The NXCAM NEX-FS100E Super 35mm camcorder has been developed specifically for shooting truly stunning images at low cost. The high sensitivity, large format CMOS sensor is capable of producing full 1920 x1080 progressive images with shallow depth of field similar to that of a film camera.



For even more creative flexibility, the NEX-FS100 also enables extended continuous recording and simultaneous recording of HD video footage for instant backup with an HXR-FMU128 Flash Memory Unit. These and other valuable features make this compact, high performance camera ideal for producing everything from low budget commercials, music videos and documentaries to wedding videos.

The NEX-FS100E is supplied without lens so you can choose the optics which best suit your creative requirements. Sony's E-mount interchangeable lenses let you enjoy a level of creative freedom unimaginable with camcorders of the past and optional adaptors enable use of a vast array of lenses from a wide variety of manufacturers.

This product also comes with the full PrimeSupport package. That's fast, hassle-free repairs, a helpline offering expert technical advice, and a free loan unit while yours is repaired. Plus the peace of mind that Sony islooking after your equipment - and your business.

Equipped with a large CMOS sensor equivalent in size to Super 35mm film, the NEX-FS100E enables shooting with the same creative depth of field as the PMW-F3.

The sensor also features the optimum number of effective pixels for shooting HD moving images. At a high 50fps in all-pixel scan mode, this allows images to be captured with less colour aliasing, jaggedness and rolling shutter than DSLR cameras,while providing the sensitivity to shoot at a minimum illumination of 0.28lux*. Another advantage of Exmor technology is minimal noise whenshooting low-light scenes.
* When using a fixed shutter speed of 1/25, auto gain and an iris setting of F1.4 The SEL18200 lens supplied with the NEX-FS100EK enables shooting in illumination as low as 1.5lux when using a fixed shutter speed of 1/25, auto gain and auto iris



Sony's E-mount interchangeable lenses let you enjoy a level of creative freedom unimaginable with camcorders of the past. Thanks to the E-mount's short 18mm flange-back distance, using a mount adaptor allows shooting with a wide range of existing lenses. For example, with the optional LA-EA1 mount adaptor, you can take advantage of the abundant lenses (A-mount lenses). Third-party lens adaptors enable useof an ever wider -variety of additional lenses.

Featuring a compact, lightweight body with detachable grip, handle, and viewfinder, the NEX-FS100E is ideal for a wide range of shooting situations.



During hand-held shooting, the angle of thegrip can be changed as desired, and recording started and stopped with a button on the grip. Recording start/stop buttons are also provided onthe top and lower right of the camera.

There are also 1/4- and 3/8-inch screw holes on both the handle and the bottom of the camera body for mounting various peripheral devices. Plus a tape measure hook and an image sensor position index on the body.

Located on the optical axis, the 3.5-inch-type XtraFine™ LCD panel enables easier, more intuitive framing, especially during hand-held shooting. And the LCD panel can be rotated for stress-free operation when shooting low-angle scenes and digital signage footage. For easier, more precise focusing in daylight, the viewfinder comes witha detachable 1.2x magnifier.

Recording images at a different frame rate from that used for playback provides the extra versatility of slow and quick motion shooting. Furthermore, the NEX-FS100E enables Full HD (1920 x 1080) progressive slow and quick motion. Frame rates are selectable from among 50fps, 25fps, 12fps, 6fps, 3fps, 2fps and 1fps. So, for example, when recording at 1080/25p, if the frame rate is set to 50fps, images are recorded in 2 times slow motion. This means you can create impressive slow motion scenes without the need for troublesome editing.

Note: Shooting in slow and quick motion is possible during HD recording and in the progressive mode. Simultaneous recording to a memory card and the flash memory unit is not possible.



Recording to the directly mountable HXR-FMU128 Flash Memory unit allows continuous recording for over 10 hours without changing the recording medium. Simultaneous recording using memory cards and other media is also possible for secure backup when shooting footage that can't be reshot.

Note: When recording on different media, the resolution must be HD or SD. HD and SD cannot be simultaneously on different media.

Like other NXCAM series cameras, the NEX-FS100E uses the well established AVCHD recording format supported by a wide range of nonlinear editing systems. Better still, it's ready to shoot with a maximum frame rate of 1920 x 1080/50p (28Mbps) for even higher quality recording. For more flexibility, it's also possible to record in Standard Definition MPEG-2 format.

When shooting, the NEX-FS100E can output uncompressed 4:2:2 footage via HDMI (with an embedded SMPTE Time Code) which can be recorded onto external media, such as HDD.



A built-in GPS receiver makes the NEX-FS100E an ideal choice for professional videographers. The receiver gives you the ability to “geo-tag” shooting locations - making it easy if you need to return to the same location or to create a log when surveying remote locations. Your locations can be tracked on Google Maps and all GPS data can be extracted with a PC.

Additionally, the receiver automatically adjusts your camcorder’s clock to the proper time zone wheninternational travel is part of your assignment.

Six picture profile settings for different shooting conditions are provided as default settings. Selecting a picture profile for a particular scene offers an easy way to creatively change your shoot.

Press a single button to immediately review the last recorded scene.

Press a button and this enlarges the centre of the displayed image by 2x, a particularly useful feature when making critical focusing adjustments.



Onscreen display of a histogram enables easier exposure adjustment. The histogram also shows the point where the zebra pattern appears (the zebra point). This enables confirmation of overall brightness distribution and the brightness level set with the zebra function. As well as preventing overexposure, this is useful as a guide when aiming for optimum exposure of certain parts of an image, such as faces.

A peaking function draws a defined line around the subject displayed in the LCD monitor and viewfinder. Peaking sensitivity and colour (red, white, yellow) can be selected to enable more precisefocusing.

Centre, aspect, safety zone, guide frame and other markers can be displayed on the LCD.

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Panasonic revealed a new compact HD mobile camera called Panasonic HM-TA20. It has tough design with waterproof, dustproof and shockproof. You can recording full HD video (1920×1080 pixel) and capture images in 8 megapixel still shots.



This ultra compact camcorder HM-TA20 from Panasonic available in orange and blue colors but no word price available yet. Here is the general features of Panasonic HM-TA20:

• 3.0-inch LCD display with touch operation
• Night View mode for bright video shooting
• iA (Intelligent Auto) mode for automatic optimal settings
• Built-in USB terminal for easy connecting to your computer
• MPEG-4 AVC file format (MP4) for easy uploading to Facebook, YouTube and more
• E.I.S (Electrical Image Stabilizer)
• 3 variants of playback effects – sepia, monochrome and soft skin
• Comes with a tripod stand for self-portraits

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