If we ve been paying attention to the monthly sales reports from research firm NPD, we understand that Nintendo is having many trouble. The game company, that not extended ago dominated the gaming room, is now an after-thought for many consumers. As well as in turn, the business s financial performance is slipping.

For its part, Nintendo has kept a brave face, saying that it believes good times are ahead. The business points to increased interest in the 3DS, solid titles launching for that platform, as well as next many years release of the Wii U to make its case.

But those of us who have been watching Nintendo over the last year or and so understand better: the company is in deep trouble, as well as its prospects for future success in the game business are certainly not almost as great as the company would have we believe.

Simply put, times are tough at Nintendo.

But is there a fast fix in sight? A few might say that the Wii U is that fix, but I just don’t see it. As far as we can tell and so far, the Wii U looks to be a fine competitor to the Xbox 360 as well as PlayStation 3. But how will it hold up against the successors to those devices? If I had to guess, certainly not all that well.

I’m also think of claims that the 3DS will eventually take off and help bolster Nintendo’s earnings. Unfortunately for Nintendo, 3D just isn’t all that appealing to many consumers now. Exactly what s more, the 3DS’ 3D effect, whilst interesting for a while, tends to get old before long as well as the novelty of the device starts to wear off.

"It’s time for something fresh - and unexpected"

And so, that leaves us with software. There’s no debating that Nintendo has the best software library in the world. With Mario, Legend of Zelda, Donkey Kong, so other franchises, the games themselves can be Nintendo’s ticket to future success. The just issue is, Nintendo seems to be running out of really clean tips.
Is The Legend of Zelda: Ocarina of Time in 3D really the best the company can do? Certain, it’s a classic, but is it really something that the vast majority of consumers - including those that currently don’t own a 3DS - really desire? I don’t think and so.

Although Nintendo fans might disagree with this sentiment, I’m starting to think that the game business s software is becoming overused. It’s time for anything fresh - as well as unexpected.

Alas, I don’t necessarily believe that there is a quick fix to Nintendo’s issues. The business has too many problems - and too many competitive threats - for it to quickly turn things around. At this point, I think Nintendo will need to spend over a year trying to fix its ailing business before it can even come close to matching its former place of glory.

The Wii was a wildly popular device for many years, as well as the DS was a portable success, but lookin ahead, I just don’t think there’s is a lot to be excited regarding with Nintendo’s business.


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